hey, I’m Caroline

I’m a digital marketing strategist and content creator with a knack for helping businesses grow by crafting thoughtful strategies and creating compelling content that connects.

Over the past few years, I’ve collaborated with brands across diverse industries, including travel, wellness, hospitality, real estate, and nonprofits. My portfolio features work with businesses like Airalo and CheapTickets by Expedia, as well as boutique coliving spaces and hotels. No matter the industry, my goal is always the same: to reflect your vision, engage your audience, and help your business thrive.

My approach combines strategy and creativity. With an eye for aesthetics and a mind for metrics, I create tailored solutions based on your unique audience, business goals, and industry trends. From developing cohesive branding to designing content that stops the scroll, my work is intentional and impactful.

When I’m not helping brands grow, you’ll likely find me somewhere off the beaten path—trekking through the Andes, surfing tropical coastlines, or exploring vibrant local markets. These experiences fuel my creativity, broaden my perspective, and remind me why I love helping businesses that inspire connection and discovery.

Whether you’re a travel brand looking to captivate your dream clientele, a wellness business ready to expand your reach, or a small business owner who wants to stand out, I’d love to collaborate with you. Together, we can bring your vision to life and create something extraordinary.

Let’s chat about your goals and how I can help you achieve them!

Why work with me?

With years of experience across diverse industries—travel, wellness, nonprofits, and beyond—I bring a deep understanding of how to elevate brands and connect with their audience. My work is built on a foundation of strategy, creativity, and adaptability, ensuring that every project is tailored to your specific goals.

I pride myself on taking the time to understand your business inside and out. From your vision and values to your audience’s needs, I craft solutions that resonate and drive results.

What makes my approach stand out is my expertise across multiple platforms and marketing avenues—including social media, websites, SEO, blogs, organic content, and paid ads. I see marketing as a connected web, and this holistic perspective ensures that every piece of the puzzle supports the bigger picture. Whether it’s creating an Instagram campaign or consulting on your website’s customer journey, my strategies are designed to amplify your impact across the board.

Visual aesthetics and engaging content are central to my work, but they are always paired with deliberate, data-driven strategy. If you’re looking for someone who blends creativity with a clear vision for results, let’s collaborate and bring your goals to life!

what my client’s are saying

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